Mar 29, 2016
Our last episode (240) on marketing was a big hit. We brought on a master marketer to talk about how the big boys are marketing their businesses. We cover some very specific areas like Yelp and Youtube--these are low cost strategies that you can implement today.
He gets into some very detailed mechanics of how to rank...
Mar 25, 2016
Today’s guest is a best selling author. She focuses on mindset but, takes it from a scientific point of view. We discuss the differences in gender—men and women and what hold different genders back. She says that women struggle with self worth and men struggle with the fear of failure.
We talk about why its critical...
Mar 22, 2016
Today’s episode is all about how to market like an internet marketer and find low hanging fruit. Are you focusing on the two most important spokes in your business? Building your list and mining that list for deals. Do you have a digital strategy? Do you have a mobile strategy. If you are running a business...
Mar 18, 2016
We are always on the lookout for talent. Todays guest is a phd in psychology- I wanted to bring her on to discuss the psychology of selling. I wanted to find out how we should be approaching sales prospects, how to quickly build rapport and the things we need to be aware of when dealing with clients
We talk about the...
Mar 15, 2016
We live in an influence economy---as consumers we want to see good reviews on everything from Yelp to Amazon. You may have the most amazing service but, if people arent aware of you and what you do----nobody can buy from you.
Todays guest specializes in getting people exposure---on tv, radio, newspapers, blogs podcasts...